FOOHMixed RealityParis

Proman II

Rethinking recruitment: Proman goes mixed reality

Proman
Date
January 2026
Industry
HR
Location
Paris, France
Format
Mixed Reality
Film
Vertical, made for social

For its 2026 back-to-work campaign, Proman wanted to make a bold statement and boost brand awareness. The objective was to position Proman as an innovative, forward-thinking leader in recruitment.

Our approach was to create a mixed reality video that brought the brand to life, showcasing its values and opportunities in a visually striking and immersive way. By combining engaging storytelling with interactive visuals, the campaign captured attention, reinforced the brand’s presence, and maximized visibility among its target audience.

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A 3D billboard on a corner screen in Tokyo

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