FOOHMixed RealityParis
Proman I
Shaping the future of work, one talent at a time
- Date
- November 2024
- Industry
- HR
- Location
- Paris, France
- Format
- Mixed Reality
- Film
- Vertical, made for social
For its 2024 recruitment campaign, Proman wanted to stand out by highlighting innovation and reinforcing its brand presence. The objective was to attract top talent while creating an engaging and memorable experience that reflects the company’s forward-thinking approach.
Our approach was to design a mixed reality activation that brought Proman’s values and opportunities to life. By combining immersive visuals with interactive storytelling, the campaign captured attention, encouraged participation, and amplified the company’s reputation as an innovative and desirable employer.
