FOOHMixed RealityParis

Zalando Lounge

A whole season’s finds, balanced on a Paris bench

Zalando
Date
September 2026
Industry
Fashion
Location
Paris, France
Format
Mixed Reality
Film
Vertical, made for social

For Zalando Lounge’s seasonal campaign, a model stands on a Paris bench and pours tea into a cup that sits on a vase, on a glass, on a pair of sneakers, on a handbag, on a pair of glasses, on a red bag, on a speaker. Fashion, accessories and homeware in one impossible stack, on a real street, in the autumn light.

A film built to say one thing: it is surprising what you can find when you know where to look. Real shoot, CGI stack, no cut. Close to a million views and still climbing.

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