FOOHMixed RealityParis

KEEPCOOL

A nationwide mixed reality activation to energize the season

  • 1.5M+earned media
  • 10K+engagement
Keepcool
Date
September 2025
Industry
Sports
Location
Paris, France
Format
Mixed Reality
Film
Vertical, made for social

Keepcool aimed to launch its back-to-school offer with a campaign designed to reach audiences across the country and increase brand awareness. The goal was to drive engagement while reinforcing Keepcool’s fun, approachable, and energetic image.

Our approach was to create a mixed reality experience that brought Keepcool’s vibrant world to life on a national scale. By combining immersive visuals with playful storytelling, the activation encouraged interaction, amplified brand visibility, and positioned Keepcool as the go-to choice for starting the season strong.

free concept

Have a screen in your plan? Let us show you what it could become.

Tell us about the campaign. We come back with a concept built for your screen and your brand, free, no commitment. The quickest way to get there is a call.

A 3D billboard on a corner screen in Tokyo

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