Jylor

For the opening of its Paris pop-up store, Jessica Thinnevin partnered with KOSMO to create a video activation that would showcase Jylor’s beauty products while driving engagement. The objective was to generate viral buzz and highlight the brand’s presence in the heart of the city.

Our approach was to craft an immersive mixed reality video that brought the pop-up to life, combining vibrant visuals, beauty product highlights, and playful storytelling. The activation quickly became the most viewed video on the brand’s account, captivating audiences and amplifying excitement around the launch.