FOOHMixed RealityParis

HISCOX

Hiscox brings entrepreneurship to life in 3D

Hiscox
Date
April 2025
Industry
Insurance / Finance
Location
Paris, France
Format
Mixed Reality
Film
Vertical, made for social

Hiscox wanted to make a striking impression at the Go Entrepreneur salon by creating an activation that would engage visitors and highlight the brand’s forward-thinking approach. The goal was to connect with ambitious entrepreneurs in a memorable and interactive way.

Our approach was to design a mixed reality experience that brought Hiscox’s values to life, transforming the booth into an engaging digital playground. Visitors could explore, interact, and immerse themselves in the brand story, creating meaningful connections while amplifying engagement both on-site and online.

free concept

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A 3D billboard on a corner screen in Tokyo

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